2011 Winners
The APA would like to offer their warmest congratulations to all the winners and thank everyone who was involved in putting on such a fantastic night. It demonstrated the continuing success of the content marketing industry as well as the incredible amount of talent within it. If you would like a copy of the book of the night please contact Luke Tyson
The winners and Highly Commended entries are:
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Best automotive title
Zoom-Zoom Mazda Redwood Best finance title MoneyPlus Standard Life Forward Highly Commended Quintessence BNP Paribas Security Services Wardour Best travel and leisure title Do Not Disturb Best Western UK Cedar Communications Highly Commended Business Life British Airways Cedar Communications Best membership title (not-for-profit/charities/associations) Professional Engineering Institution of Mechanical Engineers Caspian Media Highly Commended Modus Royal Institution of Chartered Surveyors Sunday Best public sector/government title Ethos Serco Sunday Highly Commended ESRC - Britain in 2011 ESRC Immediate Media (formerly BBC Customer Publishing) Best internal communication Cheers Molson Coors Brewing Company (UK & Ireland) CPL Highly Commended Update & update.balfourbeatty.com Balfour Beatty Bladonmore (Europe) Action Women’s Royal Voluntary Service Think Best B2B title The Review Gemalto Wardour Highly Commended Fujitsu I Fujitsu Redwood Contact Royal Mail Redwood Best consumer publication (retail) Sainsbury’s magazine Sainsbury’s Seven Highly Commended Tesco Magazine Tesco Stores Ltd Cedar Communications ASDA Magazine ASDA Publicis Blueprint Best consumer publication (non-retail) Barometer Savills Bluedoor Media Highly Commended BEER Campaign for Real Ale (CAMRA) Think Vitality magazine Flora pro.activ TMW Best consumer publication (membership) IKEA Family Live IKEA August Media Best international publication Land Rover ONELIFE Land Rover Redwood Highly Commended LIV (the Volvo Magazine) Volvo Cars Redwood Fujitsu I Fujitsu Redwood Best brochure Goodwood Revival Programme Goodwood Road Racing Club Northstar Highly Commended Butlins Butlins August Media Best catalogue Cath Kidston Summer 2011 Cath Kidston Publicis Blueprint Highly Commended USC USC Immediate Media (formerly BBC Customer Publishing) |
Best annual report
Tomorrow’s Risks If Tidningskompaniet Highly Commended City & Guilds Annual Review City & Guilds August Media Best use of photography Code Red: Danger Man Travelers Wardour Highly Commended Completely London Kinleigh Folkard & Hayward August Media Best use of illustration Goodwood Revival Programme Goodwood Road Racing Club Northstar Highly Commended The Wealth Report: A Global Perspective on Prime Property and Wealth 2011 Knight Frank Think Designer of the year Rob Longworth The Church of London Editor of the year Stuart Knott Royal Mail Redwood Highly Commended Jane Druker Holland & Barrett River Best digital solution (B2B/internal) Orange Exchange online Orange Publicis Blueprint Highly Commended Mobile communication PostNord PostNord AB Tidningskompaniet Best digital solution (consumer) Real Food website Tesco Cedar Communications Best digital solution (charity/not-for-profit/public sector) MyFarm The National Trust Public Zone Highly Commended Poverty Over The Guardian/Christian Aid Seven Best video Where Is Your Line? The Havens Story Worldwide Highly Commended M&S TV Marks and Spencer Adjust Your Set Best mobile solution NCT Babychange app NCT Axon Publishing Highly Commended PROJECT Virgin Seven Best specialist communication Darley Bloodstock Catalogue Darley Stud Management CPL Best integrated marketing solution of the year (consumer) Sainsbury’s Little Ones Sainsbury’s Seven Highly Commended Le Mans Audi UK Northstar Best integrated marketing solution of the year (B2B) Bruce Markee – Het Salon Het Salon Launch of the year A Thousand Little Things Boden Sunday Highly Commended Think Quarterly The Church of London Grand Prix Orange Exchange online Orange Publicis Blueprint Highly Commended Sainsbury’s Little Ones Sainsbury’s Seven |












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