2011 Winners

The APA would like to offer their warmest congratulations to all the winners and thank everyone who was involved in putting on such a fantastic night. It demonstrated the continuing success of the content marketing industry as well as the incredible amount of talent within it. If you would like a copy of the book of the night please contact Luke Tyson

The winners and Highly Commended entries are:

Best automotive title

Zoom-Zoom
Mazda
Redwood



Best finance title

MoneyPlus
Standard Life
Forward

Highly Commended
Quintessence
BNP Paribas Security Services
Wardour



Best travel and leisure title

Do Not Disturb
Best Western UK
Cedar Communications

Highly Commended
Business Life
British Airways
Cedar Communications



Best membership title (not-for-profit/charities/associations)

Professional Engineering
Institution of Mechanical Engineers
Caspian Media

Highly Commended
Modus
Royal Institution of Chartered Surveyors
Sunday



Best public sector/government title

Ethos
Serco
Sunday

Highly Commended
ESRC - Britain in 2011
ESRC
Immediate Media (formerly BBC Customer Publishing)



Best internal communication

Cheers
Molson Coors Brewing Company (UK & Ireland)
CPL

Highly Commended
Update & update.balfourbeatty.com
Balfour Beatty
Bladonmore (Europe)

Action
Women’s Royal Voluntary Service
Think



Best B2B title

The Review
Gemalto
Wardour

Highly Commended
Fujitsu I
Fujitsu
Redwood

Contact
Royal Mail
Redwood



Best consumer publication (retail)

Sainsbury’s magazine
Sainsbury’s
Seven

Highly Commended
Tesco Magazine
Tesco Stores Ltd
Cedar Communications

ASDA Magazine
ASDA
Publicis Blueprint



Best consumer publication (non-retail)

Barometer
Savills
Bluedoor Media

Highly Commended
BEER
Campaign for Real Ale (CAMRA)
Think

Vitality magazine
Flora pro.activ
TMW



Best consumer publication (membership)

IKEA Family Live
IKEA
August Media



Best international publication

Land Rover ONELIFE
Land Rover
Redwood

Highly Commended
LIV (the Volvo Magazine)
Volvo Cars
Redwood

Fujitsu I
Fujitsu
Redwood



Best brochure

Goodwood Revival Programme
Goodwood Road Racing Club
Northstar

Highly Commended
Butlins
Butlins
August Media



Best catalogue

Cath Kidston Summer 2011
Cath Kidston
Publicis Blueprint

Highly Commended
USC
USC
Immediate Media (formerly BBC Customer Publishing)
  Best annual report

Tomorrow’s Risks
If
Tidningskompaniet

Highly Commended
City & Guilds Annual Review
City & Guilds
August Media



Best use of photography

Code Red: Danger Man
Travelers
Wardour

Highly Commended
Completely London
Kinleigh Folkard & Hayward
August Media



Best use of illustration

Goodwood Revival Programme
Goodwood Road Racing Club
Northstar

Highly Commended
The Wealth Report: A Global Perspective on Prime Property and Wealth 2011
Knight Frank
Think



Designer of the year

Rob Longworth
Google
The Church of London



Editor of the year

Stuart Knott
Royal Mail
Redwood

Highly Commended
Jane Druker
Holland & Barrett
River



Best digital solution (B2B/internal)

Orange Exchange online
Orange
Publicis Blueprint

Highly Commended
Mobile communication
PostNord PostNord AB
Tidningskompaniet



Best digital solution (consumer)

Real Food website
Tesco
Cedar Communications



Best digital solution (charity/not-for-profit/public sector)

MyFarm
The National Trust
Public Zone

Highly Commended
Poverty Over
The Guardian/Christian Aid
Seven



Best video

Where Is Your Line?
The Havens
Story Worldwide

Highly Commended
M&S TV
Marks and Spencer
Adjust Your Set



Best mobile solution

NCT Babychange app
NCT
Axon Publishing

Highly Commended
PROJECT
Virgin
Seven



Best specialist communication

Darley Bloodstock Catalogue
Darley Stud Management
CPL



Best integrated marketing solution of the year (consumer)

Sainsbury’s Little Ones
Sainsbury’s
Seven

Highly Commended
Le Mans
Audi UK
Northstar



Best integrated marketing solution of the year (B2B)

Bruce
Markee – Het Salon
Het Salon



Launch of the year

A Thousand Little Things
Boden
Sunday

Highly Commended
Think Quarterly
Google
The Church of London



Grand Prix

Orange Exchange online
Orange
Publicis Blueprint

Highly Commended
Sainsbury’s Little Ones
Sainsbury’s
Seven